Insurance companies have the capability to offer brain performance improvement software, DriveSharp, that increases safety and reduces costs. What’s in the way of offering it to everyone?
Tags: auto insurance, DriveSharp, driving safety
Posted January 14, 2011 by Steven Aldrich under DriveSharp, Driving, Driving safety, Neuroscience
A long-term research study followed over 900 older adults for five years and saw those who trained with Posit Science’s speed-of-processing technology reduced at-fault crash by 50%.
Tags: ACTIVE study, brain training, crash risk, DriveSharp, elderly drivers, motor vehicle collision, MVC, speed of processing, UFOV, useful field of view
Posted November 5, 2010 by Steven Aldrich under DriveSharp, Driving, Driving safety, Neuroscience, Processing speed
Our eyes take in a lot of information from the world, but limitations in brain processing means that we can only pay attention to a small portion of it. As a consequence we often fail to notice important information that is clearly in our field of view because our attention is focused elsewhere. One compelling [...]
Tags: crash risk, DriveSharp, Driving, driving safety, UFOV, useful field of view
Posted August 30, 2010 by Peter Delahunt under Brain exercise, Brain plasticity, DriveSharp, Driving, Driving safety, Neuroscience, Processing speed, Research studies
Cognitive ability is a critical measure of safe driving … understanding that point the way toward improving our ability to deal with the many distractions beyond texting that we can’t eliminate or legislate.
Tags: brain fitness, brain training, crash risk, distracted driving, DriveSharp, driving safety, texting while driving, visual processing
Posted November 4, 2009 by Steven Aldrich under Neuroscience
In my view the most impressive outcome from a cognitive training study is the 51% reduction in at-fault crash rates found in the ACTIVE study. ACTIVE is an acronym for Advanced Cognitive Training in the Independent and Vital Elderly. It is the largest clinical trial to examine the effects of cognitive training with almost 3000 [...]
Tags: ACTIVE study, crash risk, DriveSharp, InSight, safer driving, The Eye and the Auto, visual processing
Posted October 29, 2009 by Peter Delahunt under DriveSharp, Driving, Driving safety, InSight, Neuroscience, Research studies
Posit Science's corporate blog is the place where our employees share their thoughts about Posit Science and its products, brain fitness, breakthroughs in neuroscience, and any other topic they find interesting and relevant. 
