Live Blogging the SharpBrains Summit – Day 1

1:38 PM: That’s it for our live blog today- Peter Delahunt will start the live blogging tomorrow morning at 8 AM for Day 2 coverage.  We hope you enjoyed the live blog and that you’ll be back tomorrow! 1:35 PM: Elkhonon Goldberg is the Chief Scientific Advisor to SharpBrains. He begins by discussing the role [...]

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Posted January 18, 2010 by Karen Merzenich under Benefits of Brain Fitness, Brain exercise, Brain Fitness Marketing, Brain Fitness Program, Brain plasticity, DriveSharp, Driving, Driving safety, Exercise, InSight, Memory, Neuroscience, Posit Science software, Processing speed, Research studies

More Good News: Brain Training Cuts Crash Risk in Half

The evidence in favor of brain training just keeps rolling in: even a small amount of brain training in brain fitness software like InSight or DriveSharp can cut the crash risk of older driver’s in half. Don’t believe me? Check at this recent study presented at this year’s annual meeting of the Transportation Research Board [...]

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Posted January 15, 2010 by Cyrus Hedayati under Benefits of Brain Fitness, Brain exercise, Brain plasticity, DriveSharp, Driving, Driving safety, Exercise, InSight, Posit Science software, Processing speed, Research studies

Traffic… Why It’s Hard to Drive

I’ve been reading a fascinating book called Traffic by Tom Vanderbilt.  He writes about many of the challenges that driving presents to the brain.  In one section he quotes a survey of a road in Maryland where information is presented to the driver every two feet (think of traffic signs, road markings, stoplights, street names… not [...]

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Posted January 15, 2010 by Steven Aldrich under Benefits of Brain Fitness, Brain exercise, DriveSharp, Driving, Driving safety, Exercise, Posit Science software, Processing speed

Posit Science Participating in the SharpBrains Summit in January

Posit Science is participating in the inaugural SharpBrains Summit next month. The conference is the first global and virtual conference devoted to Innovation and Technology for Lifelong Cognitive Health and Performance. On January 18th, I am speaking on a panel about applying brain plasticity to improve driving safety. On January 19th, Posit Science co-founder Dr. [...]

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Posted December 8, 2009 by Steven Aldrich under Brain exercise, DriveSharp, Driving, Driving safety, Neuroscience

Why Would An Older Driver Run A Red Light?

I read an interesting science paper recently published in the Journal of Gerontology. Dr. Sheila West and her colleagues from Johns Hopkins University asked older drivers to volunteer to have their cars rigged with cameras and GPS systems to monitor their driving over a five-day period. They recruited 1,425 drivers aged 67 to 85. Specifically [...]

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Posted December 1, 2009 by Peter Delahunt under Benefits of Brain Fitness, Brain plasticity, DriveSharp, Driving, Driving safety, Processing speed, Research studies

Doing Well While Doing Good

Our mission is to bring brain science to the people … partnered with the Massachusetts library system and AAA Southern New England to distribute this life-changing product to drivers who need it.

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Posted November 13, 2009 by Steven Aldrich under DriveSharp, Driving

Ch . . . Ch . . . Ch . . . Changes

There’s a lot of buzz about distracted driving these days.  Maybe it’s because we’re all so distracted that we don’t actually pay attention to the staggering statistics that illustrate what happens when you allow your eyes and mind to wander on the road. We work with the AAA Foundation for Traffic Safety and they report [...]

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Posted October 29, 2009 by Sharon Delman under Driving safety, Posit Science software

Safer driving by improving visual processing

In my view the most impressive outcome from a cognitive training study is the 51% reduction in at-fault crash rates found in the ACTIVE study. ACTIVE is an acronym for Advanced Cognitive Training in the Independent and Vital Elderly. It is the largest clinical trial to examine the effects of cognitive training with almost 3000 [...]

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Posted October 29, 2009 by Peter Delahunt under DriveSharp, Driving, Driving safety, InSight, Neuroscience, Research studies